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Five content marketing examples from internet dating sites and apps

Five content marketing examples from internet dating sites and apps

Day dating websites tend to see a spike in traffic between New Year’s and Valentine’s.

Nonetheless, it is not only the dread of 14, aka ‘singles awareness day’, that gets people signing up february.

These sites are cleverly tapping into customer demand as online dating services become increasingly popular – with 15% of all American adults reportedly having used one.

Though some bigger internet dating sites count on tv or PPC marketing, good old fashioned content marketing continues to be a terrific way to attract a clientele.